The research aims to explore the use of digital gamification platforms, particularly Educaplay, in enhancing students’ learning experiences and improve their English language skills at the primary school level. It focuses on understanding students’ engagement and emotional engagement, as well as how gamified learning contributes to the development of comprehension, speaking, and reading abilities. The research was conducted at SDN Plalangan 02 Gunung Pati during the academic year 2024/2025 and involved 13 fifth grade students. A qualitative research design was employed, using classroom observations and semi structures interviews as the primary data collection methods. Data were analyzed through thematic analysis to identify recurring patterns and themes related to emotional engagement, feelings and attitudes and the development of students’ language skills. The findings revealed that the integration of gamified learning enhancing students’ emotional engagement, including positive feeling feelings such as enthusiasm, interest and satisfaction. Students also demonstrated supportive attitudes, such as openness, appreciation, and trust toward the gamifed approach. In terms of language development, students showed improvement in vocabulary comprehension, reading ability, and speaking confidence. However, some challenges remained in pronunciation and reading fluency. Overall, the study indicates that Educaplay, as a gamified learning tool, can serve as an effective and enjoyable approach to supporting English language learning at the primary school level.